PROCHNAU (aka Fourchalk), Holly


Be advised that Holly Fourchalk, also known as Holly Prochnau or “Dr. Holly”, who operates a “mobile health clinic” providing services throughout the Lower Mainland of British Columbia under the business name “Choices Unlimited for Health & Wellness” and sells various products and books online, is not registered as a psychologist in British Columbia, and has no other association with the College of Psychologists of BC.

The College cancelled Ms. Fourchalk’s registration as a psychologist, at her request, effective January 1, 2012, while investigations of two complaints against her were under way. The complaints were subsequently resolved by an Undertaking Agreement that Ms. Fourchalk signed on February 13, 2014. The terms of the Agreement are summarized on the College’s website at http://collegeofpsychologists.bc.ca/2014/02/20/prochnau-dr-holly/.

As a result of the cancellation of her registration and the undertakings provided by Ms. Fourchalk in her Agreement, Ms. Fourchalk is prohibited under the Health Professions Act from working or practising in British Columbia as a “registered psychologist” or a “psychologist”, and must not use either title to describe her work, or in association with any description of her work, in British Columbia. She is also prohibited from using any name, title, description or abbreviation of a name or title in any manner that expresses or implied that she continues to be registered as a psychologist in British Columbia, or that she otherwise continues to be associated in any way with the College of Psychologists of BC.

Despite the undertakings in Ms. Fourchalk’s Agreement, the College has become aware that Ms. Fourchalk continues to be engaged in advertising or promotional activity that refers to her former status as a psychologist in British Columbia. The public is cautioned that this information is not current, and should not be relied on in any way.

Any questions or concerns should be directed to the College of Psychologists of BC at 604-736-6164.

PROCHNAU, Dr. Holly


Former Registrant: Dr. Holly Prochnau, also known as Holly Fourchalk

Date: February 20, 2014

Status: In effect

Nature of Action: An Undertaking Agreement signed by the Former Registrant, including the following terms:

  • Removal of any and all reference on any website, advertising, marketing, and/or other promotional materials (except in the Former Registrant’s CV) to psychology, to the Former Registrant’s training, education and/or background in psychology, and/or to her former status as a registered psychologist;
  • To take all reasonable steps to implement removal irrespective of whether any website, advertising, marketing and/or other promotional materials are under the Former Registrant’s control or under the control of others;
  • In the case where materials are under the control of others, to make requests of the proprietors of such materials to comply with the foregoing;
  • That the Former Registrant’s CV will be a dated and separated document that individuals will need to open, rather than a listing embedded in or on any website, advertising, marketing and/or promotional materials; and
  • While these requirements do not preclude the Former Registrant from making the statement “I have a Ph.D. in Psychology”, any such statement must be accompanied by the additional sentence “I am not a Registered Psychologist” or “I am not registered with the College of Psychologists of BC”.

As a result of the Former Registrant’s voluntary cancellation of her registration with the College, she is also prohibited under section 12. 1 of the Health Professions Act:

  • From using the title “psychologist” or “registered psychologist”, or any abbreviation of either title, to describe her work or in association with a description of her work in British Columbia; and
  • From using any other name, title, description or abbreviation of a name or title that expresses or implies that she continues to be registered as a psychologist in British Columbia, or that she otherwise continues to be associated in any way with the College of Psychologists of BC.

Reasons: Complaints concerning the Former Registrant practising as a psychologist under a name not on the register, practising beyond her scope, and making claims that may be without sufficient empirical bases; resolved by means of Undertaking Agreement pursuant to section 36(1) of the Health Professions Act, following the Former Registrant’s voluntary cancellation of her registration with the College.